It is the last step
5Post-Processing
Restrain yourself from using too many features of the photo editing software. All you need to do is manually adjust Brightness and Contrast, and perhaps use 'Sharpen' feature. Don't apply any automatic adjustments, as these will get confused with too much white in the photo, or too much black.
Crop to the area you want to keep, save in internet-friendly format (eg 400x300) and you've got a near-professional photograph. Reuse the same photograph for 'zoom-in' crops. You won't be making images larger, instead you'll be cropping from your original, adjusting and saving.
Digital camera with 6 mega pixels or more will preserve enough of the detail for zoom-in's. If not happy, re-take photos of the detail.
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